Sónar festival's head of communications shares decades of experience at shesaid.so's MEETSSS conference.
Georgia Taglietti says her job is like "conducting an orchestra." As Sónar's head of communications, she's responsible for the international festival brand's digital marketing, maintaining and developing its international media network and guiding its PR and online strategies. Given she's been part of the organisation since 1995, she's racked up enough experience to be considered something of a behind-the-scenes hero in the industry.
This week's Exchange sees Taglietti speaking with Martha Pazienti-Caiden at MEETSSS, a female-first conference for music industry professionals organised by shesaid.so. Over forty minutes, we learn from her years in the industry, covering how to deal with stress, the importance of network building and tips for navigating high-pressure professional environments.